Gabie vs HubSpot · General CRM (Sales Hub)
HubSpot tracks deals. Gabie knows which face each deal is for.
HubSpot is a good CRM for companies that sell anything. Gabie is built for companies that sell faces. It starts working the empty ones before you log in.
At a glance
0/ 16
capabilities in this comparison that Gabie has and HubSpot doesn’t.
What changes when you switch from HubSpot
Faces without the Enterprise upgrade
HubSpot’s custom objects need Enterprise, at $150 per seat per month plus a $3,500 onboarding fee.
A prospecting agent that starts from the board
HubSpot’s prospecting agent watches accounts and drafts outreach for contacts.
Outreach that knows what’s open
A HubSpot sequence doesn’t know a face went empty last week.
Priced by face, not by seat
Sales Hub Professional is $90 per seat per month, billed yearly.
Gabie vs HubSpot, line by line
From public sources about HubSpot, as of September 28, 2026. If something changed, tell us and we’ll fix it.
The OS
Gabie
General CRM
HubSpot
Built for billboards
Structures, faces and availability
Inventory map
Import from structure CSV or PDF / Excel rate sheets
Leases, permits and inspections per structure
Per-face repricing suggestions
Prospecting
Finds businesses near a specific vacant face
AI prospecting agent
HubSpot’s Breeze prospecting agent researches accounts and drafts emails.
Outreach written about a specific board
Reply classification and routing
Selling
Accounts, contacts, deals and tasks
Email sequences
Reps can build sequences in Gabie. Gabie doesn’t send sequence emails on its own.
Proposals priced from live face availability
Marketing automation and landing pages
App marketplace and integrations
Cost
Free plan
Pricing model
When HubSpot is the right call
If your marketing team lives in HubSpot, or other business lines run on it, keep it.
Looking at more than two tools? See more tools like HubSpot
Switching from HubSpot
- 1
Bring in boards and bookings
Upload a structure CSV, or PDF and Excel rate sheets.
- 2
Bring your contacts over from HubSpot
Export your companies, contacts and open deals to CSV.
- 3
Move your sending to Scout
Connect the mailboxes you send from.
- 4
Decide what HubSpot keeps
If marketing still runs newsletters and landing pages in HubSpot, leave that there.
Questions people ask
Can HubSpot track billboard inventory?
Only with custom objects for structures, faces and bookings. HubSpot only offers custom objects on Enterprise plans. Even then, you have to build the maps and the logic for what’s open. Gabie has them built in.
How much does HubSpot Sales Hub cost for a billboard sales team?
HubSpot charges per seat. Sales Hub Professional is $90 per seat per month, billed yearly, with a $1,500 onboarding fee. Enterprise is $150 per seat per month, with a $3,500 onboarding fee. Gabie is free to 100 faces, then $0.25 a face a month.
Doesn’t HubSpot have an AI prospecting agent too?
Yes. Breeze’s prospecting agent researches accounts and drafts outreach. The difference is where it starts. Scout starts from an open face and the area around it. So every prospect and every email is about a board you really have open.
Can I keep HubSpot for marketing and use Gabie for sales?
Yes. Gabie doesn’t do email marketing or landing pages. So marketing can stay in HubSpot. Inventory and selling move to a system that understands faces.
Is HubSpot or Gabie better for a billboard company?
If you need a general CRM for several business lines, pick HubSpot. If you sell billboard faces and want the empty ones worked, pick Gabie. You won’t have to build a custom data model.
Sources · last reviewed September 28, 2026
- HubSpot Sales Hub pricing
- HubSpot Knowledge Base: create custom objects (Enterprise only)
- HubSpot AI prospecting agent
HubSpot is a trademark of its owner. Gabie has no tie to HubSpot. We compare public facts with our own product, as of the date above.
Stop comparing. Start filling boards.
Sign up free for your first 100 faces, or bring three open faces and we run Scout on them while you watch.